Taking a closer look at the Sealy Posturepedic Optimum mattresses, it becomes more and more obvious where Sealy would like consumers to spend their money. With just 3 general models for buyers to choose from (that being said, all 3 models come with various options that you’re really getting a completely different bed once the dust settles), consumers will have a better time selecting this mid-range Sealy Optimum than most other advanced, luxury memory foam mattresses on a retailer’s floor. Coincidence? We don’t think so.
In our view, the base model Optimum is a must-pass. For what you are getting, we feel discount memory foam brands offer far more features, comfort, quality and overall, a better product. Consumers who spend their money on the base model, unless they specifically want a non-memory foam mattress from a strong, solid and reputable brand name like Sealy, are essentially donating their money to the mattress maker. For shoppers looking for a true gel bed experience, they will need to step up to the next level.
No doubt, the mid-level Sealy Posturepedic Optimum mattresses will become the product-of-choice in this market. They may even displace the almighty and extremely popular Serta iComfort mattresses from their podium position as market’s benchmark. Again, we do not believe this is a coincidence.
What this next level of mattress offers over its cheaper brother is the actual gel memory foam, which Sealy calls “OptiCool.” This is where the magic starts in the Optimum line and it is a shame that Sealy offers models without the gel memory foam. After all, all marketing materials point to the cooler sleep and enhanced memory foam as the reason to get in bed with Sealy in the first place.
In addition to getting a taste for the OptiCool gel memory foam, buyers of select models will also get additional memory foam (called “OptiSense” in the Sealy vernacular), which helps to enhance the comfort and support experience of the sleeper. This is nothing new among higher end, luxury memory foam mattress products (just spend time on a TempurPedic to understand how well multiple memory foam layers work together to enhance your comfort) but at this price point (the $1,000 range for the better models) these extra layers are well worth it.
Where this Sealy Optimum falls short, in our view, is the quality of gel memory foam it offers compared to the Serta iComfort in this same price range (within a $150 margin). As well, the 20-year warranty is weak compared to the iComfort and for many buyers who visit this site (and others), warranty provides added peace of mind. With the iComfort offering 5 extra years, many shoppers may opt for the iComfort instead.
Who Should Buy This Mattress
The mid-range Sealy Posturepedic Optimum gel memory foam mattresses are certainly game-changers for Sealy. Consumers are excited about the product and for those with the means, this is the true entry point into the Sealy offering. Although a few hundred dollars more, opting for the addition memory foam layer known as OptiSense is well worth it as it lends the mattress a character that suggests it cost twice as much.
For shoppers who want a true contender to the Serta iComfort, this is it.
Alternatives to the Sealy Optimum
- The Serta iComfort mattress certainly has carved itself the bulk of the market in this space, and for good reason.
- The TempurPedic Cloud models (the Supreme in particular) offer superior quality and comfort. TempurPedic’s President has said that the unproven gel bed technology is not as great as it is hyped up to be… if you agree, then check out some of the discounts in the TempurPedic showroom.